Ecommerce Platforms: How to Choose the Right Foundation for Your Business

Think about the last time you moved. Despite the logistical nightmare that no one enjoys, people still move — to bigger or smaller houses, bigger or smaller cities, taller mountains or more water. Replatforming your ecommerce store involves many similar types of decisions. To know what kind of platform to choose, you have to know what you want your business to look like as it grows. (You wouldn’t move to a bigger city if you were looking to double down on open ...